Nikon Hotshot

Our mission is to get the public excited about Nikon’s incredible camera spectrum, and to do so we spend countless hours dreaming up ideas for innovative sales materials. Crafting branded messages like ‘Incredible Digital’, as well as the famous line ‘passion made powerful’, ‘brilliance made beautiful’, and ‘memories made easy’. After crafting taglines and positioning statements, we bring the language to life through a boundless array of media. Tasked with coming up with new creative ways to tackle their many communication challenges.

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